The Writer Playbook

The Writer Playbook

Behind the scenes: how I went from writing for free to getting paid.

Featured Posts

The 80/20 Rule of Viral Shorts

The 80/20 Rule of Viral Shorts

Why your video idea matters more than editing — and how one Reel got 900K+ views with just 150 followers.

Sonu Kumar
Sonu Kumar
Client strategyClient strategy
+1+1
The Invisible Skill That Separates ₹10K Freelancers from ₹1 Lakh Freelancers

The Invisible Skill That Separates ₹10K Freelancers from ₹1 Lakh Freelancers

From 5 hours to 10 minutes: How simplifying a client’s life made me irreplaceable.

Sonu Kumar
Sonu Kumar
Client strategyClient strategy
+1+1
The Exact Process I Use to Write Newsletters That Pay Me

The Exact Process I Use to Write Newsletters That Pay Me

Why My Newsletter Process Works

Sonu Kumar
Sonu Kumar
ResearchResearch
+1+1
Behind the Script: How I Research My YouTube Videos

Behind the Script: How I Research My YouTube Videos

The step-by-step research process that powers my videos

Sonu Kumar
Sonu Kumar
Client strategyClient strategy
+1+1
How I Land High-Paying Newsletter Clients (Step-by-Step)

How I Land High-Paying Newsletter Clients (Step-by-Step)

A proven system that takes you from underpaid to $1,000+ clients—with real metrics and templates you can copy.

Sonu Kumar
Sonu Kumar

Archive

Client strategyClient strategy
+1+1
How I Land High-Paying Newsletter Clients (Step-by-Step)

How I Land High-Paying Newsletter Clients (Step-by-Step)

A proven system that takes you from underpaid to $1,000+ clients—with real metrics and templates you can copy.

Sonu Kumar
Sonu Kumar
case studycase study
How Raj Shamani Built a ₹10 Crore Podcast Empire

How Raj Shamani Built a ₹10 Crore Podcast Empire

How Figuring Out Became a Media Empire

Sonu Kumar
Sonu Kumar
ResearchResearch
+1+1
Behind the Script: How I Research My YouTube Videos

Behind the Script: How I Research My YouTube Videos

The step-by-step research process that powers my videos

Sonu Kumar
Sonu Kumar
Client strategyClient strategy
+1+1
The Exact Process I Use to Write Newsletters That Pay Me

The Exact Process I Use to Write Newsletters That Pay Me

Why My Newsletter Process Works

Sonu Kumar
Sonu Kumar
case studycase study
How Ankoor Warikoo builds 70 Crore Courses umpire

How Ankoor Warikoo builds 70 Crore Courses umpire

The playbook behind Ankur Warikoo’s course business

Sonu Kumar
Sonu Kumar
PRICEPRICE
+1+1
How I Handle "Your Price Is Too High" (Without Lowering My Rates)

How I Handle "Your Price Is Too High" (Without Lowering My Rates)

The Mindset + Strategy I Use To Turn Price Objections Into Paid Projects

Sonu Kumar
Sonu Kumar
Client strategyClient strategy
The 3 Systems That Run My Freelance Business (So I Don’t Burn Out)

The 3 Systems That Run My Freelance Business (So I Don’t Burn Out)

How I Built a “Calm Business” That Still Brings In Clients

Sonu Kumar
Sonu Kumar
How I Stopped Chasing Clients (And What I Do Instead)

How I Stopped Chasing Clients (And What I Do Instead)

The Content Strategy That Turned Cold DMs Into Warm Leads

Sonu Kumar
Sonu Kumar
Client strategyClient strategy
+2+2
How I Attract High-Trust Clients Without Cold Pitching

How I Attract High-Trust Clients Without Cold Pitching

My Freelance Funnel That Works While I Sleep

Sonu Kumar
Sonu Kumar
Client strategyClient strategy
Saying No Made Me ₹30,000

Saying No Made Me ₹30,000

How Firing One Client Changed My Freelance Career

Sonu Kumar
Sonu Kumar
PRICEPRICE
The Hidden Value of Scripts: What Creators Are Paying

The Hidden Value of Scripts: What Creators Are Paying

The unsung heroes behind every viral video.

Sonu Kumar
Sonu Kumar
Client strategyClient strategy
+1+1
Make Them Want You.

Make Them Want You.

Build a personal brand so powerful, clients chase you.

Sonu Kumar
Sonu Kumar
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